Mistake #1 - Opening your website with a Flash page Opening a website with Flash (a mini-movie) be able to be very cool looking. Website designers and graphic artists love them because they are so pretty and showcases their technical skill. But Internet surfers can’t locate them since they are searching for information. A Flash page (which often takes a long time to load) stands between the surfer and the key information she’s looking for — also between your reader and your sales pitch.
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